Jeff Whelpley

Co-founder and CTO at Swish.com

Mobile UX from AMP to Native

Tuesday, November 12 at 11:15 AM

Many users discover new apps through search, but the road from Google search engine results to an installed native app is fraught with danger. In this talk, I dive deep into this user experience path and lay out a potential solution that starts with the Google’s Accelerated Mobile Pages (AMP) standard and ends with your native app installed on the user’s mobile device.